Pretty Girls Luvl – Privacy & Cookie Policy
Last Updated: October 2025
Welcome to Pretty Girls Luvl — your go-to destination for beautiful, handcrafted press-on nails, nail accessories, and beauty essentials.
This Privacy & Cookie Policy explains how we collect, use, and protect your personal information when you visit, browse, or shop from www.prettygirlsluvl.co.uk (the “Site”).
By using our website, you agree to the terms of this Privacy Policy and consent to the collection and use of information in accordance with it.
1. Who We Are
Pretty Girls Luvl is an independent, UK-based beauty brand specialising in handmade press-on nails.
We operate under LovelyTara Ltd, and our mission is to make every customer feel confident, glamorous, and uniquely themselves.
For the purpose of data protection law, Pretty Girls Luvl is the data controller responsible for the personal data collected through our website.
If you have any questions, please contact us:
Address:
Pretty Girls Luvl
Office 6312 58 Peregrine Road
Hainault Ilford IG6 3SZ
United Kingdom Tel: +44 7493723441
Email: info@prettygirlsluvl.co.uk
Website: prettygirlsluvl.co.uk
Customer Service Operating Hours: Monday–Friday, 9:00 AM – 4:00 PM / Saturday 10:00 AM – 5:00 PM (GMT) Sunday- Closed
2. Information We Collect
When you browse, register, or purchase from our website, we collect certain types of information to process your orders, improve your experience, and comply with legal obligations.
2.1. Personal Identification Data
- Full name
- Email address
- Billing and shipping address
- Phone number
- Payment details (processed securely via our payment providers)
- Account login details (if you create an account)
2.2. Order and Transaction Data
- Order number and purchase history
- Date and value of orders
- Product preferences and reviews
- Returns, exchanges, or refund history
2.3. Technical Data
- IP address and browser type
- Device type and operating system
- Pages visited, time spent, and navigation patterns
- Referring site or search query
2.4. Communication Data
- Messages sent via contact forms
- Responses to surveys or feedback forms
- Email correspondence with customer service
2.5. Marketing Data
- Your preferences for receiving promotional emails, offers, or newsletters
3. How We Use Your Information
We process your data only for legitimate business purposes and in compliance with data protection laws.
Your information may be used to:
- Process and fulfil your orders.
- Communicate with you about your purchases or account.
- Respond to your queries and provide customer support.
- Deliver personalised recommendations and special offers.
- Improve our website, product range, and marketing campaigns.
- Send you email updates, promotions, or announcements (only if you have consented).
- Comply with accounting, legal, or tax requirements.
We do not sell or rent your personal information to third parties.
4. Legal Basis for Processing
We process your personal data under the following legal grounds:
- Contractual necessity: To complete your purchases and deliver products.
- Legal obligation: To comply with record-keeping and tax laws.
- Legitimate interest: To maintain website functionality, detect fraud, and improve our business.
- Consent: For email newsletters, cookies, and marketing communications.
5. How We Store and Protect Your Data
Your security is our top priority. We implement appropriate technical and organisational measures to safeguard your information against loss, misuse, or unauthorised access.
These include:
- Encrypted connections (HTTPS/SSL)
- Secure payment gateways
- Limited employee data access
- Strong password protection and authentication
- Regular review of systems and data handling processes
Despite our efforts, no website can guarantee absolute security, but we maintain strict standards to minimise risk.
6. Data Sharing
We respect your privacy and share your information only when necessary to provide services or comply with legal obligations.
We may share your information with:
- Payment processors (e.g., Stripe, PayPal) to process transactions securely.
- Shipping providers (e.g., Royal Mail, Evri, Yodel) to deliver your orders.
- IT and web hosting partners to maintain our website and database.
- Email marketing services (e.g., Mailchimp or Shopify Email) to send newsletters or order updates.
- Analytics services (e.g., Google Analytics) to monitor website performance.
All third parties are carefully selected and must comply with UK GDPR standards.
We never sell or trade your personal data.
7. Payment Information
We do not store or have access to your full card details.
All payment information is processed securely through trusted third-party gateways such as Stripe, PayPal, or Shopify Payments, which are PCI-DSS compliant.
Only transaction references and confirmation details are stored to verify payment completion.
8. Data Retention
We retain your personal information only as long as necessary to fulfil the purposes outlined in this policy:
- Order and payment records: Up to 6 years for tax and accounting compliance.
- Marketing subscriptions: Until you unsubscribe or withdraw consent.
- Inactive accounts: May be deleted after 24 months of inactivity.
After this period, your data is securely deleted or anonymised.
9. Your Rights
You have complete control over your personal information. Under UK GDPR, you have the right to:
- Access the data we hold about you.
- Rectify inaccurate or incomplete information.
- Request deletion of your personal data.
- Restrict how your data is used.
- Object to certain processing, such as direct marketing.
- Withdraw consent for marketing communications at any time.
- Request data portability for transferring your data.
To exercise any of these rights, please contact info@prettygirlsluvl.co.uk.
We may require proof of identity before processing your request.
10. Email Marketing & Communication
You can subscribe to receive Pretty Girls Luvl updates, promotions, and product news via our website.
- We only send marketing emails if you’ve explicitly opted in.
- You can unsubscribe anytime by clicking “unsubscribe” in our emails or contacting us directly.
- We may send order-related messages (like confirmations, dispatch updates, or issue notifications) even if you are unsubscribed from marketing.
We never share subscriber lists with third parties for marketing purposes.
11. Cookies Policy
Cookies are small text files stored on your device when you visit our website.
They help us improve site functionality, measure performance, and enhance your experience.
11.1. Types of Cookies We Use
- Essential Cookies – Required for site operation (e.g., checkout, security).
- Performance Cookies – Collect anonymous data about how visitors use our site.
- Functional Cookies – Remember preferences like language or region.
- Marketing Cookies – Help us show relevant ads and track marketing performance.
11.2. Managing Cookies
When you first visit our website, you’ll see a cookie consent banner where you can accept, reject, or customise preferences.
You can also manage or delete cookies through your browser settings at any time.
For more information, visit www.aboutcookies.org.
12. Analytics and Tracking
We use tools such as Google Analytics and Meta Pixel to analyse visitor activity and improve our services.
These tools collect anonymous data like:
- Page views
- Click behaviour
- Browser type
- Device information
This helps us understand which products and pages are most popular.
Analytics data is anonymised and never used to personally identify users.
13. Social Media and External Links
Our website may include links to our social media accounts (Instagram, TikTok, Facebook).
Please note that these platforms operate under their own privacy policies, which we do not control.
We encourage you to review their terms before engaging with or following us on social media.
14. Data Transfers Outside the UK
Some of our service providers (like Shopify or email hosting) may store or process data outside the UK or EEA.
Whenever such transfers occur, we ensure that:
- Adequate data protection safeguards (e.g., Standard Contractual Clauses) are in place.
- Data is protected to UK GDPR standards.
15. Children’s Privacy
Our website and products are intended for users aged 18 and over.
We do not knowingly collect data from minors.
If you believe a child has provided personal data, please contact us so we can delete it promptly.
16. Changes to This Privacy Policy
We may update this Privacy & Cookie Policy occasionally to reflect:
- Legal or regulatory changes,
- New website features, or
- Updated business practices.
All updates will be published on this page with a new “Last Updated” date.
We recommend checking this page periodically to stay informed.
17. Contact Us
If you have questions or concerns about how we handle your data, please contact:
Address:
Pretty Girls Luvl
Office 6312 58 Peregrine Road
Hainault Ilford IG6 3SZ
United Kingdom Tel: +44 7493723441
Email: info@prettygirlsluvl.co.uk
Website: prettygirlsluvl.co.uk
Customer Service Operating Hours: Monday–Friday, 9:00 AM – 4:00 PM / Saturday 10:00 AM – 5:00 PM (GMT) Sunday- Closed
We aim to respond to all privacy-related enquiries within 48 hours.
18. Complaints
If you believe your data has been mishandled, you can contact the Information Commissioner’s Office (ICO):
Website: https://ico.org.uk
Phone: 0303 123 1113
We kindly ask that you contact us first so we can resolve your issue directly.
19. Your Trust, Our Commitment
At Pretty Girls Luvl, your privacy means more than compliance — it’s part of our promise.
We respect your personal data, protect it with care, and only use it to make your shopping experience smooth, safe, and enjoyable.
Thank you for supporting our small UK business and trusting Pretty Girls Luvl. 💕info@prettygirlsluvl.co.uk.